Seamless E-Commerce Transportation and Supply Chain Services

Craig Barnell of Retailer Fishers Finery Discusses Experience With Averitt Express

"We (Fishers Finery) are a brand that markets an e-commerce website and sells through Amazon.  And we embarked on finding a transportation solutions provider and supply chain management partner and came upon Averitt...and have been doing business with them now for going on five years. And the relationship has been remarkable.

With the Averitt solution, we have one import coordinator who handles our bookings directly from our manufacturers overseas, helps us file all paperwork - actually doesn't help us, she does it for us - taking care of everything from booking to customs clearance to intermodal. 

"We have had no delays with mixed containers clearing  on the LCL side and our time in transportation was cut by almost 50 percent given the Averitt solution coming through Long Beach intermodal to Memphis.

And we currently use one of their warehousing solutions in Lexington, KY to do our B2B fulfillment, we do business primarily through Amazon, both through Amazon Seller Central as a vendor but also we use Amazon FBA to do our customer fulfillment for all of our other multi-channel sales, including our website. And Averitt's team racks our products, stores them, does quality control, inventory and does our B2B fulfillment seamlessly. They have their own access to Seller Central and handle that soup-to-nuts.

One huge benefit has been the fact that with our single point of contact, we have access to that person for any questions or concerns, but we also have 24-hour U.S. based customer service, which for off-hours or during peak seasons has proven to be invaluable as the customer service people at Averitt have complete access to all the documentation, all the paperwork for every one of our shipments.

Add to that the fact that they have consolidated billing statements so that we don't receive separate invoices for customs clearance, brokerage and all the other components of importing, and it's made our bookkeeping situation a lot better and made our bookkeepers happy, definitely make my life a lot easier.

In addition, the Averitt solution, when compared against other people that we looked at to provide services, not only handled our transportation issues and our supply chain management directly from the manufacturers we use in China, it also allowed us the flexibility to use warehousing solutions in the United States based in close proximity to Amazon warehouses.

The cost benefit has been extraordinary. Shipping from warehouses that are located near the largest Amazon warehouses has made our transportation costs going from our storage facility with Averitt populating into Amazon from a B2B standpoint, drop dramatically.

The associated relationship has allowed us to minimize our investment in inventory, just because we can move product more quickly and more efficiently from our manufacturers in China all the way into the FBA system at Amazon.

As an e-commerce platform, selling our own brand, we are as many small business owners, resource-driven and with limited resources, every minute that we don't have to spend worrying about logistics, supply chain management, transportation solutions, inventory is time valuable time that we can spend growing our brand.

It is without question that our relationship with Averitt has allowed us to direct resources to the core areas that have helped grow our business over 200% year over year for two consecutive years."